Trading Card Lane

Cookie notice

Which cookies and similar technologies we use, which ones sellers can add to their shops, and how to change your mind.

Last updated 21 Oct 2026

Draft — requires review by a UK solicitor before launch

This text explains how the service is designed to work. It has not been reviewed by a lawyer yet and is not in force.

In short

  • We only use the cookies needed to run the site until you choose otherwise.
  • Analytics and marketing tags are off until you opt in. "Reject all" is as easy as "Accept all", and nothing is pre-ticked.
  • Trading Card Lane itself doesn't run advertising tags. The analytics and marketing tags below belong to individual sellers, who can connect their own accounts to their shop. They only load on that seller's shop pages and on checkout pages for that seller's items.
  • Each seller's shop on its own web address asks for your choice separately, because the sellers who receive data differ.

Strictly necessary

These make the site work, so they don't need consent. You can block them in your browser, but signing in, your basket and checkout will stop working.

NameSet byPurposeLasts
cp_sessionTrading Card LaneKeeps you signed in.30 days
cp_cartTrading Card LaneRemembers your basket.60 days
cp_consentTrading Card LaneRemembers your cookie choices.6 months
cp_vdevTrading Card LaneLinks a seller's phone to a Live Verified capture session.2 hours
__stripe_mid, __stripe_sidStripeFraud prevention during card payments (checkout only).1 year / 30 minutes
__cf_bmCloudflareProtects the site from bots and abuse.30 minutes

Analytics (only with your consent)

When a seller has connected Google Analytics and you allow analytics, Google measures visits to that seller's pages for them.

NameSet byPurposeLasts
_ga, _ga_*Google Analytics (the seller's account)Counts visits and how shoppers use a seller's shop.Up to 2 years

Marketing (only with your consent)

When a seller has connected an advertising account and you allow marketing, these tags help the seller measure and target their ads. With your consent we also send purchase events to those platforms from our servers (see the privacy notice).

NameSet byPurposeLasts
_fbp, _fbcMeta (Facebook, Instagram)Measures the seller's Meta ads and builds audiences.Up to 90 days
_gcl_*Google AdsMeasures purchases that came from the seller's Google ads.Up to 90 days
_ttp, ttcsid*TikTokMeasures the seller's TikTok ads.Up to 13 months

Changing your choices

You can change or withdraw your consent at any time. It's as easy as giving it: open the cookie settings, change the switches and save. The "Cookie settings" link is also at the bottom of every page. We ask again after 6 months, or sooner if the tags we use change.